butter LONDON Story
It's bloody fabulous
Inspired by the cheeky streets of London, butter LONDONTM was born in 2005 out of a rebellious spirit defined by a passionate objective: to offer toxin-free nail lacquer without compromising on colour, quality, wit or performance. Every great idea begins with a genuine problem and ours was simple: nail colors were limited, hues were boring and many formulas were toxic.
After the astounding success of our high-performance 3-Free nail lacquers that were free of the 3 most commonly toxic ingredients - we then went on to become 10-Free. Our luxe beauty line now also includes clean colour cosmetics for the face, lips and eyes. Today, we uphold our heritage promise to deliver fun, imaginative products every bloody time. Feel Good Beauty® you can trust.
DIG IN, OUR INGREDIENTS ARE RICH IN NUTRIENTS.
Our claim-to-fame is not just based on what we leave out of our formulas, but also what we add in. Feel good knowing that every ingredient has been carefully selected to enhance performance. Here's a glance at some of the ingredients you'll find in our products:
Rich in silica, helps prevent breakage and peeling for stronger and healthier-looking nails
Derived from the ppit of the fruit from the karite tree. Deeply moisturizes, soothes, and softens skin
GREEN TEA EXTRACT
Potent antioxidant that helps promote radiant-looking skin
Delivers a gel-like finish and undeniable shine with up to 10 days of wear
Rich in vitamins, this nourishing oil hydrates dry skin for a more radiant-looking complexion
Helps to hydrate, nourish, and soothe the skin while locking in vital moisture