Contour your way to a defined pout with the ultimate 2-in-1 Plush Rush Lip Liner. This deep wine lip liner contains a velvety, water-resistant formula that glides on smoothly to add an extra pop of kissable lip definition. Featuring clean ingredients and Filling Spheres, this lightweight lip liner helps minimize the appearance of wrinkles for a fuller, smoother looking pout. The dual-sided applicator is designed with a saturated colour lip liner on the top and a soft blending brush at the end, for a precise application that easily blends into the lips—without bleeding or feathering!

Key Ingredients: Filling Spheres (helps smooth the look of wrinkles for an age-defying pout)

Benefit: Define, smooth and plump the look of lips with this high-pigment lip liner

Colour: Spiced Wine: deep wine

Coverage & Finish: High pigment coverage with a water resistant, matte finish

Feel Good Beauty:

• Always Cruelty-Free
• Gluten Free
• Vegan

Set Includes: Royal Emerald and Steady On! Mini Patent Shine 10X Nail Lacquer

Keep Calm and Steady On! with this jewel-toned 2-Piece Mini Patent Shine 10X Nail Lacquer Set. Named after the Imperial Crown, which symbolizes the sovereignty of the monarch and rests under an armed guard in the Jewel House at the Tower of London, this luxe set features Royal Emerald, a deep metallic green, and Steady On!, a cool nude crème nail lacquer hue for perfectly royal nail looks. Our signature Patent Shine 10X good-for-you nail formula is proven to promote brighter, stronger, healthier-looking nails. The patented Shock Resisting Polymer Technology delivers a gel-like finish and undeniable shine with up to 10 days of wear. 

Key Ingredient: Shock Resistant Polymer Technology (provides long wear and chip resistance), Diamond Powder (brightens), UV Absorbers (fade resistant) & Bamboo Extract (helps promote stronger nails, prevents breakage and peeling for healthier-looking nails) 

Benefit: Protect, smooth and strengthen nails with every chip-resistant coat that is fade-resistant 

Colour: Royal Emerald (deep metallic green); Steady On! (cool nude crème) 

Coverage & Finish: Gel-like cushion finish & shine 

Feel Good Beauty:  

• Gluten-Free & Always Cruelty Free 
• 10-FREE: butter LONDON does not add formaldehyde, formaldehyde resin, DBP, toluene, camphor, ethyl tosylamide, xylene, parabens, gluten or TPHP to any of its nail product formulas 

Celebrate the 60’s pop art movement with the butter LONDON Dream On collection! Embody good fortune, wealth, excitement, enthusiasm, hope and remembrance with this dreamy colour extension that carefully fuses fashion with art for a new season of expression. Grab their attention with Pop Orange. With a bright colour like biting into a juicy tangerine, Pop Orange is the perfect balance between yellow and red. This energetic colour exudes feelings of excitement, enthusiasm and warmth, encouraging you to Dream On. Infused with skin-loving nail care ingredients, this life-inspired butter LONDON nail lacquer features our Patent Shine 10X good-for-your nails formula that is proven to promote brighter, stronger, healthier-looking nails. The patented Shock Resisting Polymer Technology delivers a gel-like finish and undeniable shine with up to 10 days of wear. The unique dense, curved brush applicator hugs nails for flawless, full-colour coverage that coats nails brilliantly. The durable ergonomic cap helps steady the hand, making it easier to get an artfully posh manicure.

Key Ingredient: Shock Resisting Polymer Technology (provides long wear and chip resistance), Diamond Powder (brightens), UV Absorbers (fade resistant) & Bamboo Extract (helps promote stronger nails, prevents breakage and peeling for healthier-looking nails)

Benefit: Protect, smooth and strengthen nails with every chip-resistant coat that is fade-resistant

Colour: Pop Orange: Light tangerine crème

Consisting of the perfect balance between yellow and red, this energetic colour exudes feelings of excitement, enthusiasm and warmth.

Coverage & Finish: Full coverage with 1 coat and gel-like cushion finish & shine

Feel Good Beauty:

• Always Cruelty-Free
• Vegan & Paraben-Free
• 10-Free: butter LONDON does not add Formaldehyde, Formaldehyde Resin, DBP, Toluene, Camphor, Ethyl Tosylamide, Xylene, Parabens, Gluten or TPHP to any of its nail product formulas

Instantly smooth the appearance of fine lines and blur the appearance of dark circles and redness with this illuminating 2-in-1 concealer and under-eye brightening duo. Part of our luxe, skin-blurring LumiMatte collection, this all-in-one concealer/brightener features a weightless, skincare-infused formula in four natural-looking light to deep shades designed to create a second-skin look. On one end, a concealer that helps diminish the appearance of imperfections and fine lines with light-to-medium coverage, and on the other, a lightweight, undereye brightener to illuminate the skin for a natural, luminous-looking glow to help mask the appearance of dark circles and redness. Convenient, dual-sided doe foot applicators make for easy on-the-go touch ups. Designed to pair with butter LONDON LumiMatte Blurring Skin Tint for an undetectable, luminous finish.

Key Ingredient: Concealer: Skin Brightening Complex derived from natural ingredients (visibly reduces the appearance of uneven skin tone, brightens overall skin tone for a more uniform, radiant-looking complexion, evens texture for the look of healthier, flawless-looking skin and acts as a skin-conditioning agent to provide long-lasting hydration), Aloe (gently soothes the skin), Caffeine (helps reduce the appearance of wrinkles and brightens overall skin tone), Vitamin E (hydrates the skin); Undereye Brightener: Palmitoyl Tetrapeptide-10 (helps improve the appearance of skin tone for a more uniform, radiant-looking complexion),  Aloe (gently soothes the skin), Caffeine (helps reduce the appearance of wrinkles and brightens overall skin tone)

Benefit: Concealer: Blurs and smooths the appearance of fine lines and imperfections, provides light to medium coverage, doe foot applicator for precise application; Undereye Brightener: Shimmering, lightweight formula, blurs the appearance of dark circles and redness, convenient doe foot applicator

Shade: Light: fair to light skin with cool or neutral undertones

Colour: Universally flattering colour in four natural, flexible shades (fair to deep skin with cool, neutral, honey or golden undertones)

Coverage & Finish: Concealer: Light-to-medium coverage with a luminous matte finish

Feel Good Beauty:

• Always Cruelty-Free
• Paraben-Free, Mineral Oil-Free & Petrolatum-Free

Indulge in self-care, anywhere with the uber-rich hydration of Extra Whip Deluxe Mini! Formulated with moisture-locking ingredients like Shea and Cocoa Seed Butter, this quick-dry butter LONDON hand and foot treatment helps reduce the appearance of lines, wrinkles and age spots for visibly smoother, firmer-looking hands and feet. The soft pink hue and luxe, spa-like champagne scent of this hand and foot crème helps create a sense of a perfect me-time experience.

Key Ingredients: Shea and Cocoa Seed Butter (help provide a hydrating and nutrient-rich barrier on the skin and restore balance to dry skin), Niacinamide (brightens the look of age spots and discoloration), Caffeine (firms the appearance of skin)

Benefit: Leaves skin feeling softer and smoother

Mini Size: (1 oz)

Feel Good Beauty:

• Gluten-Free, Vegan-Friendly & Always Cruelty-Free
• Formulated without parabens, mineral oil, petrolatum, sodium lauryl sulfate, phthalates, BHA and triclosan.

Pro Tip: A little goes a long way. One squirt of the cream, a pea size amount for each hand and foot, is all that is needed to treat both hands or feet. The travel-size packaging is the perfect size to throw in a bag and have with you at any time.

Enjoy everything you love about butter LONDON’s Hardwear Shine UV Topcoat—but now with an ultra-smooth matte finish! Transform any manicure into a luxe matte mani with Hardwear Matte for a manicure that is matte but never dull. Hardwear Matte is the perfect coat for everyday natural nails, for elevating your manicure with a neutral finish or nail art and is also a perfect choice for men looking for the ultimate matte man-icure. This skincare-infused UV Topcoat is formulated with UV protectors to help lock in nail colour and prevent fading while leaving behind a trend-forward matte finish that is velvety soft to the touch. The quick-drying, chip-resistant topcoat leaves your nails with a long-lasting, smudge-free matte finish with our signature good-for-your-nails formula.