The next generation of liquid lipstick. With a zero weight feel, Soft Matte Longwear Lip Cream is brilliant matte colour that feels like your lips – you’ll almost forget you’re wearing it. This luxuriously rich and ultra-creamy lipstick formula sets for a matte finish with long-lasting wear.

The unique flat applicator hugs your lips for a saturated, precise application of plush colour with just one swipe.

Take your lips from zero to 100 with a beautifully champagne scented swipe of a pout perfecting lip cream.

Key Ingredient: Enriched with a moisturizing and soothing blend of Jojoba, Papaya and Coconut Oil to keep lips comfortable and soft to prevent lips from feeling dry or tight.

Benefit: 

• Zero weight, longwearing creamy formula
• Highly pigmented, one coat coverage
• Unique flat applicator for precise application
• Jojoba Oil: Helps soothe lips and protects against environmental stressors
• Papaya Oil: Natural antioxidant that revitalizes your skin
• Coconut Oil: Intense moisture for a comfortable wear – won’t dry out lips
• Signature champagne scent

Colour:  

 Bezzie Mate: a soft rose

Coverage & Finish: Highly pigmented, Matte Finish

Feel Good Beauty:

• Always Cruelty-Free
• Paraben-Free
• Gluten-Free

The next generation of liquid lipstick. With a zero weight feel, Soft Matte Longwear Lip Cream is brilliant matte colour that feels like your lips – you’ll almost forget you’re wearing it. This luxuriously rich and ultra-creamy lipstick formula sets for a matte finish with long-lasting wear.

The unique flat applicator hugs your lips for a saturated, precise application of plush colour with just one swipe.

Take your lips from zero to 100 with a beautifully champagne scented swipe of a pout perfecting lip cream.

Key Ingredient: Enriched with a moisturizing and soothing blend of Jojoba, Papaya and Coconut Oil to keep lips comfortable and soft to prevent lips from feeling dry or tight.

Benefit: 

• Zero weight, longwearing creamy formula
• Highly pigmented, one coat coverage
• Unique flat applicator for precise application
• Jojoba Oil: Helps soothe lips and protects against environmental stressors
• Papaya Oil: Natural antioxidant that revitalizes your skin
• Coconut Oil: Intense moisture for a comfortable wear – won’t dry out lips
• Signature champagne scent

Colours:  

Fairy Cake: a bright pink

Coverage & Finish: Highly pigmented, Matte Finish

Feel Good Beauty:

• Always Cruelty-Free
• Paraben-Free
• Gluten-Free

The next generation of liquid lipstick. With a zero weight feel, Soft Matte Longwear Lip Cream is brilliant matte colour that feels like your lips – you’ll almost forget you’re wearing it. This luxuriously rich and ultra-creamy lipstick formula sets for a matte finish with long-lasting wear.

The unique flat applicator hugs your lips for a saturated, precise application of plush colour with just one swipe.

Take your lips from zero to 100 with a beautifully champagne scented swipe of a pout perfecting lip cream.

Key Ingredient: Enriched with a moisturizing and soothing blend of Jojoba, Papaya and Coconut Oil to keep lips comfortable and soft to prevent lips from feeling dry or tight.

Benefit: 

• Zero weight, longwearing creamy formula
• Highly pigmented, one coat coverage
• Unique flat applicator for precise application
• Jojoba Oil: Helps soothe lips and protects against environmental stressors
• Papaya Oil: Natural antioxidant that revitalizes your skin
• Coconut Oil: Intense moisture for a comfortable wear – won’t dry out lips
• Signature champagne scent

Colour:  

Bossy Boots: a bright cherry red

Coverage & Finish: Highly pigmented, Matte Finish

Feel Good Beauty:

• Always Cruelty-Free
• Paraben-Free
• Gluten-Free

Simplify your beauty routine and instantly give cheeks and lips a complexion-boosting, monochromatic pop of colour with this multipurpose butter LONDON Plush Rush Blush Stick! In a mistake-proof stick that does more for you, the lightweight, 2-in-1 buttery smooth formula seamlessly applies, blends and melts into skin for a soft-focus, natural-looking finish in 4 universally flattering shades. Packed with moisturizing Shea and Mango butters and enriched with Plumping Peptides, the skin-nourishing cheeks and lips makeup stick helps give the appearance of accentuated cheekbones and fuller-looking lips with a long-lasting, stay-true warm nude colour. Flawlessly touch up on the go—the portable beauty stick easily fits into your purse or makeup bag for travel. The luxe Champagne scent is a sweet added bonus.

Key Ingredient: Plumping Peptides (help give the appearance of accentuated cheekbones and plumper, fuller-looking lips), Shea & Mango butters (nourish and condition)

Benefit: Gives cheeks and lips a dreamy, natural-looking monochromatic look with a decadent Champagne scent

Colour: A Light Pink

Coverage & Finish: Silky smooth buttercream texture with a light-diffusing, soft-focus finish

Feel Good Beauty:

• Always Cruelty-Free
• Gluten-Free
• Paraben-Free

Simplify your beauty routine and instantly give cheeks and lips a complexion-boosting, monochromatic pop of colour with this multipurpose butter LONDON Plush Rush Blush Stick! In a mistake-proof stick that does more for you, the lightweight, 2-in-1 buttery smooth formula seamlessly applies, blends and melts into skin for a soft-focus, natural-looking finish in 4 universally flattering shades. Packed with moisturizing Shea and Mango butters and enriched with Plumping Peptides, the skin-nourishing cheeks and lips makeup stick helps give the appearance of accentuated cheekbones and fuller-looking lips with a long-lasting, stay-true warm nude colour. Flawlessly touch up on the go—the portable beauty stick easily fits into your purse or makeup bag for travel. The luxe Champagne scent is a sweet added bonus.

Key Ingredient: Plumping Peptides (help give the appearance of accentuated cheekbones and plumper, fuller-looking lips), Shea & Mango butters (nourish and condition)

Benefit: Gives cheeks and lips a dreamy, natural-looking monochromatic look with a decadent Champagne scent

Colour: A Warm Nude

Coverage & Finish: Silky smooth buttercream texture with a light-diffusing, soft-focus finish

Feel Good Beauty:

• Always Cruelty-Free
• Gluten-Free
• Paraben-Free

Pep up your lip look with this peachy nude lipstick in Free! Plush Rush Lipstick delivers captivating colour with a cushiony, velvety texture that helps plump the look of lips for a fuller, more voluptuous-looking pout. Accentuate lip curves with this brilliantly smooth and creamy formula that feels like a posh pillow top on your lips. Featuring a chic lipstick tube with a sleek magnetic cap, this moisturizing lipstick can be easily tossed into a wallet, purse or bag for every girl on-the-go!

Benefit: Plumps the look of lips for a more defined, hydrated pout

Colour: Free: a peachy nude crème

Coverage & Finish: High pigment coverage with a satin finish

Feel Good Beauty:

• Always Cruelty-Free
• Paraben-Free
• Gluten-Free

Paint your lips with a brilliantly bright coral pink lipstick in Delighted! Plush Rush Lipstick delivers captivating colour with a cushiony, velvety texture that helps plump the look of lips for a fuller, more voluptuous-looking pout. Accentuate lip curves with this brilliantly smooth and creamy formula that feels like a posh pillow top on your lips. Featuring a chic lipstick tube with a sleek magnetic cap, this moisturizing lipstick can be easily tossed into a wallet, purse or bag for every girl on-the-go!

Benefit: Plumps the look of lips for a more defined, hydrated pout

Colour: Delighted: a coral pink crème

Coverage & Finish: High pigment coverage with a satin finish

Feel Good Beauty:

• Always Cruelty-Free
• Paraben-Free
• Gluten-Free

A classic red lip is practically Impulsive! Plush Rush Lipstick delivers captivating colour with a cushiony, velvety texture that helps plump the look of lips for a fuller, more voluptuous-looking pout. Accentuate lip curves with this brilliantly smooth and creamy formula that feels like a posh pillow top on your lips. Featuring a chic lipstick tube with a sleek magnetic cap, this moisturizing lipstick can be easily tossed into a wallet, purse or bag for every girl on-the-go!

Benefit: Plumps the look of lips for a more defined, hydrated pout

Colour: Impulsive: a red crème

Coverage & Finish: High pigment coverage with a satin finish

Feel Good Beauty:

• Always Cruelty-Free
• Paraben-Free
• Gluten-Free

Steal the spotlight with an electric violet lipstick in Exclamation! Plush Rush Lipstick delivers captivating colour with a cushiony, velvety texture that helps plump the look of lips for a fuller, more voluptuous-looking pout. Accentuate lip curves with this brilliantly smooth and creamy formula that feels like a posh pillow top on your lips. Featuring a chic lipstick tube with a sleek magnetic cap, this moisturizing lipstick can be easily tossed into a wallet, purse or bag for every girl on-the-go!

Benefit: Plumps the look of lips for a more defined, hydrated pout

Colour: Exclamation: an electric violet crème

Coverage & Finish: High pigment coverage with a satin finish

Feel Good Beauty:

• Always Cruelty-Free
• Paraben-Free
• Gluten-Free