TREATMENT TEA TIME WITH BUTTER LONDON: VIRTUAL NAIL PAINTING PARTY
Welcome to the next dat of butter LONDON Tea Time! Now that you’ve pampered your cuticles and mastered the art of an ultimate nail prep, it’s time to move on to the real fun. Join butter LONDON at our Virtual Nail Painting Party as we walk you through all the nail tips and nail tricks to add a flawless pop of colour to your at-home waterless manicure!
Nail Tip #1: Always, always use a basecoat
Would you expect a 12-hour wear from your foundation without applying a primer first? Absolutely not. So why expect a long-wear manicure without laying the base first? A nail base coat is the glue that makes your manicure stick. Not only does it give your nail polish something to adhere to, but it also protects and nourishes the nail plate while preventing your nail polish from peeling or chipping. Choose from two, award-winning butter LONDON base coat nail polish options—each packed with nail-loving ingredients—to customize your manicure to your nail needs:
Horsepower Nail Rescue Basecoat: The butter LONDON top-selling, skin-loving base coat acts as a protective primer that helps promote healthy nail growth, prevent nail staining, and helps restore & rescue damaged nails while protecting them from future damage
Nail Foundation Priming Basecoat: Smooth out nail ridges with the help of our priming base coat. Formulated with Horsetail Extract and Hydrolyzed Silk, our fast-drying basecoat acts as a protective layer that encourages healthy nail growth, prevents stains, and fills in nail ridges for a smoother, chip-resistant nail polish application.
Nail Tip #2: Use a nail polish that is 10-Free
What does free mean? Free is a term used by beauty gurus to show that a nail polish is formulated without a certain number (in this case, 10) chemical ingredients. Over the years, that number has continued to increase, which means beauty companies are finding more innovative ways to develop products that are free of specific chemicals. But don’t go jumping onto any beauty bandwagon just yet, because butter LONDON has been practicing clean, Feel Good Beauty for almost two decades. All our butter LONDON Patent Shine 10x Nail Lacquer products are proudly formulated without Formaldehyde, Formaldehyde Resin, DBP, Toluene, Camphor, Ethyl Tosylamide, Xylene, or TPHP… and they are also paraben free, gluten free and always cruelty free—meaning you can confidently achieve a 10-Free waterless mani with any of our butter LONDON Patent Shine 10x Nail Lacquer nail polish colours with skin-loving formulas.
Nail Tip #3: Apply thin coats
Sure, it might sound counter-intuitive, but applying your nail polish in thin coats actually speeds up your application time AND results in better nail colour payoff. To get this virtual nail painting party started, choose your fave nail color or nail colors from the butter LONDON Patent Shine 10x Nail Lacquer collection. It’s unique, one swipe applicator makes it easy to apply a pop of brilliant colour in a single stroke! Help avoid a sticky situation by allowing the first layer of nail polish to dry for at least two minutes, then move on to your second coat. Pro tip: Ignore the urge to layer it up. Applying two thin coats of nail polish is all you need to achieve full coverage colour.
Nail Tip #4: Cap off the tip of your nail
Capping the tip of your nail is an easy step that helps prevent the nail polish from lifting at the end of your nail plate. To cap off your nail, simply run the nail polish along the edge your nail in between each coat. This is a brilliant way to help ensure your manicure lasts longer and it promotes less chipping or peeling.
Nail Tip #5: Seal the deal with a top coat
A high-performance top coat is a manicure must! A top coat helps protect your DIY mani by sealing in nail colors and adding an extra layer of chip-resistant protection. It is also a simple way to help smooth out any accidental dents while adding a long-lasting, high-gloss finish to your manicure. After allowing you nail polish to dry for two minutes, apply a thin layer of our butter LONDON Hardwear Shine UV Topcoat. Formulated with UV protectant ingredients, this high-performance top coat helps extend the life of your manicure while coating your nails in a brilliant high shine, smudge-free, posh nail finish.