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Clean Beauty Isn't Boring (And We Have the Nails to Prove It)
by Branwen Raven
on Sep 08 2025
The Beauty Revolution Starts at Your Fingertips (No, Really)
Let's have a proper chat about International Beauty Day, shall we? While the rest of the world is debating whether they need retinol or bakuchiol, we're here to remind you that beauty doesn't need to be quite so... exhausting.
Beauty, Redefined (Thank Goodness)
Remember when beauty meant slathering yourself in questionable chemicals and hoping for the best? Those days are as outdated as using your nail as a screwdriver (we see you). Today's beauty is about feeling brilliant without compromising your health or the planet's. Clean beauty isn’t just a trend—it’s the new standard. In fact, TPO (Trimethylbenzoyl Diphenylphosphine Oxide)—once a common nail polish ingredient—has now been banned in the EU because of its health risks. If that doesn’t tell you it’s time to upgrade your nail game, we don’t know what will.
Your Nails: The Unsung Heroes of Self-Expression
Here's the thing: your nails are the only accessory you literally cannot leave the house without. You can forget your earrings, leave your favorite lipstick on the bathroom counter, but your nails? They're coming with you whether they're ready or not.
They're your punctuation marks when you talk with your hands. They're the first thing people notice when you hand over your card at that insufferably cool coffee shop. They're ten tiny canvases for whatever mood strikes your fancy.
Your Five Non-Negotiables
Let's talk about the dream team that separates a good manicure from a "did you just leave the salon?" manicure.
Pure Colour 21X isn’t just nail lacquer; it’s a commitment to colour that actually stays put. Its 21-free formula lets you paint with abandon—no harsh chemicals required. The pigmentation? Chef’s kiss. The longevity? Practically matrimonial.
Of course, even the best lacquer needs proper prep. Enter the 3-Piece Pro Manicure Kit—professional-grade tools that make you wonder how you ever lived without them. Melt Away Cuticle Exfoliator, Glass Cuticle Pusher, and Glass Nail File: the holy trinity of nail prep.
Those Nail Scrubbers™ 2-In-1 Wipes? Think of them as the reset button your nails desperately need. One swipe and you're working with a surface so clean, your lacquer won't know what hit it. They're the difference between a manicure that lasts three days and one that survives your entire holiday.
The Hardwear Shine UV Topcoat is where science meets sorcery. That gel-like shine without the UV lamp? It transforms any manicure from "nice nails" to "excuse me, where did you get those done?" And unlike actual UV gel, you can remove it without destroying your nail beds.
Finally, P.D. Quick Dry Conditioning Drops—because patience is a virtue you don't have time for. Sixty seconds and you're touch-dry? Plus, they're conditioning your cuticles while they're at it, because multitasking isn't just for your day job.
The Ritual of It All
There's something deliciously indulgent about taking time for yourself. In a world that demands you be "on" constantly, painting your nails becomes an act of rebellion. Twenty minutes where emails can wait and you can focus on nothing more pressing than not smudging your index finger (again).
Start with the 3-Piece Pro Manicure Kit for a salon-worthy clean, then prep your nails with a Nail Scrubbers™ 2-In-1 Wipes. Paint with Pure Colour 21X in whatever shade matches your mood. Seal it with Hardwear Shine UV Topcoat for that "yes, I have my life together" finish. Drop on those P.D. Quick Dry Drops and get on with your day, because waiting for lacquer to dry is so last decade.
The Bottom Line
This International Beauty Day isn't about following trends or meeting impossible standards. It's about recognizing that real beauty comes from feeling confident in your choices.
The future of beauty is clean, conscious, and completely unapologetic. It's about products that work as hard as you do, without any dodgy ingredients. It's about expressing yourself freely, whether that means a classic such as Her Majesty's Red or a rainbow overcoat like All You Need Is Love.
So go ahead, paint those nails in whatever shade makes you feel invincible. Choose formulas that respect your body and the environment. Because the best beauty statement you can make is being unapologetically, brilliantly you.
And if that "you" happens to have impeccable nails? Well, we certainly won't complain.
Happy International Beauty Day, loves. Now go forth and be glossy.
News
It's National Nail Polish Day, Dahling! Time to Double Down on Lacquer Love
by Branwen Raven
on Jun 01 2025
One day only: BOGO PS10X Patent Shine + 10% off Scrubbers
Well hello there, gorgeous! Today's the day we've all been waiting for – National Nail Polish Day has arrived, and we're absolutely beside ourselves with excitement. Because let's be honest, is there anything more delightful than the perfect swipe of colour adorning your fingertips?
At butter LONDON, we know that nail polish isn't just about pretty colours (though ours are rather spectacular, if we do say so ourselves). It's about that moment of pure indulgence, that little ritual of self-care that transforms not just your nails, but your entire mood. It's confidence in a bottle, dahling.
Today's Treats: BOGO PS10X Plus Something Rather SpecialSpeaking of confidence, have you met our PS10X Patent Shine collection? These beauties deliver that coveted high-gloss, runway-worthy finish that makes people stop mid-conversation to ask, "Where did you get your nails done?" Plot twist: You did them yourself, you clever thing.
Now here's where today gets properly exciting – not only can you snag BOGO on our entire PS10X range, but we're also doing something we rarely do: offering 10% off our cult-favourite Scrubbers. Because let's be honest, darling, proper nail prep is the unsung hero of that salon-perfect finish. Our formula gently buffs away imperfections while nourishing your nails with vitamin E and soothing Aloe – it's the supporting actor that makes the star absolutely luminous. And today? Both the star and the supporting cast are on sale.
Why We're Obsessed (And You Should Be Too)
Our PS10X Patent Shine isn't just another lacquer – it's a technological marvel wrapped in cheeky British charm. The advanced polymer technology delivers:
- 10-day wear (yes, really)
- Gel-like cushion and shine that doesn't quit
- Chip-resistant formula that laughs in the face of daily wear
- Clean beauty credentials because your health matters as much as your style
From the sophisticated neutrals of "All Hail The Queen" to the bold statement of "Her Majesty's Red," each shade tells a story. And today, you get to tell two stories for the price of one.
How to Make the Most of Today's Offer
Stock up on your favourites – that shade you've been eyeing? Today's the day.
Try something new – with BOGO, it's the perfect time to experiment with that daring colour you've been curious about.
Gift yourself (and a friend) – National Nail Polish Day is basically Christmas for nail enthusiasts.
Don't forget the prep – grab those Scrubbers at 10% off for the ultimate manicure experience.
The butter LONDON DifferenceSince 2005, we've been the rebels of the nail world – the first to go 3-Free when everyone else was still catching up, the brand that proved clean beauty doesn't mean compromising on colour or performance. We're British-born, globally loved, and utterly unapologetic about our obsession with beautiful nails.
As we celebrate our milestone anniversary, we're also looking ahead to our most ambitious launch yet—a revolutionary nail lacquer and system that represents the culmination of 20 years of clean beauty research. Without revealing too much, we can say this groundbreaking collection will redefine what's possible in plant-powered nail colour.
Every bottle is a little piece of London sophistication, ready to transport you from your daily routine to something altogether more glamorous. Because whether you're channeling your inner royal or embracing your rebellious side, the right shade of polish can change everything.
Don't Sleep on This One, LoveThis offer disappears at midnight – like Cinderella's carriage, but with better nails. So whether you're a long-time butter LONDON devotee or curious about joining our colourful community, today is absolutely the day to dive in.
After all, life's too short for boring nails. And on National Nail Polish Day? Life's definitely too short to pass up BOGO PS10X. Ready to paint the town? Shop now – your future fabulous self will thank you.
Offer valid for 24 hours only on National Nail Polish Day. BOGO applies to PS10X Patent Shine collection. 10% off Scrubbers automatically applied at checkout. Because we believe everyone deserves beautiful nails, darling.
News
Celebrate National DIY Day with a Proper British Mani: The "Cakes and Cuppas" Collection
by Branwen Raven
on Apr 02 2025
Dahlings, it's National DIY Day, and what better way to celebrate butter LONDON's 20th Anniversary than with a spot of home nail artistry? As I sit here with my afternoon Earl Grey, I simply must tell you about the most delightful nail kit from butter LONDON—the Cakes & cuppas 6-piece nail lacquer set.
This charming 6-piece kit has utterly stolen my heart with its quintessentially British themed shades. The collection is perfectly on-brand with butter LONDON's cheeky, sophisticated vibe that we've all come to adore since they burst onto the scene in 2005 as the first toxin-free nail lacquer brand.
A Proper British Colour Palette
The "Cakes and Cuppas" collection features six absolutely scrumptious shades:
Steady On! - A sophisticated neutral that pairs with everything, rather like a good cuppa
Sandy Bum - A delicate milky pink
Fruit Machine - A bubblegum pink
Bubbly Rosé - A perfectly rose-gold hue that's as bubbly as rosé
Flusher Blusher - A brilliant fuchsia that's bold as brass
London Fog - A stormy blue-grey crème
The Feel Good Beauty Experience
What makes butter LONDON truly special is their commitment to clean beauty without compromising on colour, quality or performance. These 10-Free nail lacquers are formulated without Formaldehyde, Formaldehyde Resin, DBP, Toluene, Camphor, Ethyl Tosylamide, Xylene, Parabens, Gluten and TPHP.
It's rather brilliant knowing that while I'm achieving a posh and polished look, I'm not subjecting my nails to a load of nasties. The Patent Shine 10X formula gives a proper gel-like finish that lasts up to 10 days—rather essential for those of us who can't be bothered with daily touch-ups.
My DIY Mani How-To
For National DIY Day, I've created a delightfully British afternoon tea-inspired manicure using the "Cakes and Cuppas" collection. Here's how you can recreate it at home:
Begin with clean, prepped nails—perhaps with butter LONDON's Melt Away Cuticle Exfoliator to tidy those bothersome bits.
Apply a base coat—their Horse Power Nail Rescue works a treat.
For a classic look, paint each nail with two coats of Fruit Machine, allowing proper drying time between coats (the perfect excuse for another cuppa).
On accent nails (I chose ring fingers), apply Sandy Bum as a base, then use a small dotting tool to create a "jam" center with Flusher Blusher or pebbles with London Fog.
For the truly adventurous, try a gradient effect by starting with Steady On! at the cuticle and adding Bubbly Rosé tips.
Seal your masterpiece with their Hardwear Shine UV Top Coat for that smashing glossy finish.
A Spot of British Flair
What I adore about butter LONDON, and why I’m still their mascot, is how they've maintained their British heritage throughout these last 20 years. Their witty, cheeky approach to beauty feels like chatting with your most fashionable London friend—the one who always knows the best spots in Notting Hill and has perfected the art of afternoon tea.
Final Thoughts
So, my loves, whether you're a proper nail enthusiast or a DIY novice, National DIY Day is the perfect excuse to treat yourself to some "me time" with a luxurious at-home manicure. The "Cakes and Cuppas" collection delivers the balance of posh and playful you’ve been seeking.
Now if you'll excuse me, I'm off to finish my manicure and perhaps indulge in an actual cuppa (or two).
Cheers,
Branwen
News
Scoop Up Spring's Sweetest Nail Trend: The Ice Cream Manicure
by Estela Brill
on Jan 22 2025
Darlings, forget your average French tips - this season we're serving up something absolutely scrummy! The ice cream manicure is making waves across Instagram and TikTok, and trust us, it's the most delectable trend since afternoon tea became fashionable. Think of it as the perfectly swirled Mr Whippy of nail art: a dreamy ombré French that melts from pristine white into the most gorgeous glossy pink base. Simply divine!
Why We're Absolutely Mad for It
Like your favourite ice cream parlour on a scorching summer's day, this trend delivers pure joy with a side of sophistication. It's giving us all the spring vibes we've been craving, with sorbet-inspired hues that would make even the pickiest nail artist weak at the knees. The best part? It's subtle enough for the office but still packs enough punch to turn heads at your local pub with a moisturizing bonus we're needing during harsh winter days.
The Secret's in the Prep (No Shortcuts, Loves!)
Before we dive into the sweet stuff, let's get those digits properly prepped. Because darling, attempting this look on raggedy cuticles would be like serving ice cream in a paper bag - absolutely criminal!
The Ultimate How-To Guide
1. Prep Like a Pro
Start by giving those nails a proper sorting with butter LONDON's Nail Scrubbers. Think of it as spring cleaning for your fingertips! Next, tackle those cuticles with the Melt Away Cuticle Exfoliator - it's basically a spa day in a bottle. Pop back those cuticles with the Signature Glass Cuticle Pusher (go gentle, we're not trying to excavate here!).
2. Base Camp
Option 1: For the classic cone look, sweep on Sheer Wisdom in Light. It's like your nails, but better - think "no makeup" makeup for your hands. Option 2: Feeling cheeky? Swap in Patent Shine 10X Nail Lacquer in Sweetikins for a sprinkle cone vibe that'll have everyone asking for your nail artist's number.
3. The Sweet Spot
Here's where the magic happens! Using Mellow Yellow, create that soft-serve effect at the tips. The key is to keep it light and feathery - we're going for "just licked an ice cream cone" vibes, not "dropped the whole thing down your front"!
4. The Cherry on Top
Seal your masterpiece with Hardwear Shine topcoat. This is what gives you that mouth-watering glossy finish that'll have people wondering if your nails are actually made of spun sugar.
Pro Tips (Because We're Nice Like That)
- Keep your strokes light and build gradually. Rome wasn't built in a day, and neither is the perfect ice cream mani.- If you're struggling with the ombré effect, try using a makeup sponge to dab on the tip colour - it's our little secret!- Don't forget to cap the free edge with your topcoat. Nothing ruins a perfect mani faster than tip wear (honestly, it's worse than a melted 99 Flake).
The ice cream manicure is proof that sometimes the sweetest things in life don't come with calories! It's the perfect way to transition into spring while keeping things sophisticated yet playful. So go on, treat yourself to this delicious trend - your nails deserve a little indulgence!
Remember, darlings: life is short, and your nails should be fabulous. Now, who's ready for seconds?
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Give ‘Em Pumpkin to Talk About with These PSL-Inspired Manicure Looks!
by Lauren Neely
on Aug 23 2024
The famous pumpkin spice latte has made its grand return back to menus this week, and what better way to celebrate PSL season than with a festive manicure! This week in the blog, we are sharing our favorite pumpkin spice latte-inspired manicures to help get you ready for the cozy fall weather.
(Pumpkin) Spice Up Your Manicure
The first PSL-inspired manicure we recommend is all about the neutrals! Our fan-favourite Sheer Wisdom Nail Tinted Moisturizer hues are perfect to give your nails a sheer wash of neutral nail-loving colour. The good-for-you-formula helps revitalize the look of dry, brittle nails to help give nails a stronger-looking appearance. We recommend using a different Sheer Wisdom hue on each nail to give your manicure an ombre-like effect. Start with shade Fair on the thumb, followed by shade Light on your pointer finger, Medium on your middle finger, Tan on your ring finger, and Deep on your thumb for an understated yet brilliant neutral manicure.
Orange You Excited for Pumpkin Spice Nails?
The next orange-toned manicure you can style this fall is with our light tangerine crème hue, Pop Orange Patent Shine 10X Nail Lacquer! This soft orange colour is perfect for transitioning from summer to fall as the shade is still bright enough for warm weather, but cozy enough for fall. For this manicure, we recommend applying two coats of Pop Orange on each nail and letting it dry. Next, add a layer of Bespoke Lace Patent Shine 10X Nail Lacquer to add a sheer white overcoat with lace-like details for a girly pumpkin spice-esque manicure.
Go Big or Gourd Home with Stronger-Looking Nails
For a simple yet chic pumpkin-inspired manicure, try Jelly Preserve Strengthening Treatment in shade Orange Marmalade! This translucent sheer orange nail treatment is packed with nail-loving ingredients such as Olive Oil to help strengthen the look of nails, Vitamin E for antioxidant protection, and Tea Tree Oil to help revive dry, brittle nails and lock in moisture. Simply apply one to two coats of Jelly Preserve onto nails and let dry to enjoy the skin-pampering benefits.
Trick or Treat Yourself to PSL-Inspired Tips
The last PSL manicure we recommend for fall are classic French tips, but with an orange twist! For this manicure, we recommend using a Sheer Wisdom Nail Tinted Moisturizer in the shade closest to your skin tone for the base of your mani. Next, using a fall Patent Shine 10X Nail Lacquer in a festive shade of your choosing, such as Boozy Chocolate or Pop Orange, carefully paint only the tips of each nail. If you get any nail lacquer ‘outside the lines’, use the Clean Up Brush from our Signature Nail Art Tools to remove any excess polish. Follow with a topcoat of Hardwear Shine UV Topcoat for an ultra-glossy finish for a perfectly charming PSL mani.
To shop for more Patent Shine 10X Nail Lacquer to elevate your fall manicure, or other bestselling beauty and nail care products, head to butterlondon.com
News
Give Yourself a Dahling Neutral Manicure with the Nail-Loving Benefits of Sheer Wisdom!
by Lauren Neely
on Jul 28 2024
While bold colours are exciting for summer, sometimes you may want to switch it up with a sheer, classic manicure. Our Sheer Wisdom Nail Tinted Moisturizer is perfect for when you want an elegant-looking manicure with nail-loving benefits! This week in the blog, we are going through what makes Sheer Wisdom so great and why it is a must-have in your nail care collection.
What is Sheer Wisdom Nail Tinted Moisturizer?
Sheer Wisdom is our fan-favourite Nail Tinted Moisturizer that helps hydrate your nails to revive, strengthen and prevent breakage with effortless, sheer coverage. Formulated nail-loving ingredients, this hybrid nail treatment is infused with Vitamin E, Tea Tree Oil, and Keratin to help restore dry, brittle nails as it locks in moisture for stronger nails over time.
Sheer Wisdom Comes In 5 Natural-Looking Hues
Sheer Wisdom is available in five different sheer nail colours so you can choose a neutral hue that best matches your skin tone for the perfect “your nails but better” manicure. The five nail shades and undertones are:
Fair: Sheer porcelain with cool tones
Light: Sheer vanilla with golden tones
Medium: Sheer latte with warm tones
Tan: Sheer caramel with neutral tones
Deep: Sheer chocolate with neutral tones
What Makes Sheer Wisdom so Special?
While we know that Sheer Wisdom is perfect for a sheer-neutral manicure with nail-loving benefits, don’t just take our word for it! Check out these fabulous reviews of Sheer Wisdom in the press!
The “BB Cream Nails” Trend Promises To Make Yours Strong & Glossy by Refinery 29
“After removing the treatment, my nails definitely felt smoother, stronger, and healthy — not dry and discoloured, as with some other polishes. I personally love nail treatments, but having one that doubles as polish is genius. She’s quiet luxury 2.0 but she’s also an overachiever. What’s not to love?” –Karina Hoshikawa
This Nail Tinted Moisturizer Is The Key to Achieving a ‘Clean Girl’ Manicure on a Budget by Style Caster
“Much like a tinted moisturizer does for your skin, the product works to strengthen and revitalize nails while locking in moisture and imparting a sheer wash of color. Quick — before everyone discovers this secret, grab a bottle (or two) of Butter London’s Sheer Wisdom Nail Tinted Moisturizer today!” –Abby Dupes
‘BB Cream Nails’ Are the Next Big Manicure Craze for Glowy Tips by Glamour
“butter London's Sheer Wisdom Nail Tinted Moisturizer taps into the idea of a BB cream’s skin tone-matching base. Available in five shades—from sheer vanilla with golden undertones to chocolate with neutral undertones—the formula is powered by antioxidant Vitamin E and the Amino Acid Arginine to strengthen weak nails.” –Fiona Embleton
To shop Sheer Wisdom Nail Tinted Moisturizer so you can have the ultimate nail-loving neutral mani, or other bestselling nail treatments and Patent Shine 10X Nail Lacquer, head to butterlondon.com
News
The Quick Dry Conditioning Drops Your Salon-Worthy Manicure Routine Has Been Missing
by Lauren Neely
on Jul 17 2024
If you are giving yourself a salon-worthy manicure at home with our Patent Shine 10X Nail Lacquer hues, then you know longest part is waiting for your flawless-looking mani to dry! Here at butter LONDON we have the perfect solution with P.D. Quick Dry Conditioning Drops. This week in the blog, we are sharing all the details on these must-have nail drops and how to incorporate them into your nail care routine.
What is P.D. Quick Dry?
P.D. Quick Dry Conditioning Drops are a must-have for your at-home manicure as they help accelerate nail lacquer dry time while also helping to prevent nicks and smudges on your mani. Formulated with conditioning Rosehip Oil, an indulgent source of Vitamin E with antioxidant properties, these quick dry drops help to hydrate cuticles and protect nails for a quicker manicure. The travel-friendly design is perfect to use at the end of every manicure and pedicure so you can show off your fabulous nails in no time!
How to Use P.D. Quick Dry
To use P.D. Quick Dry Conditioning Drops, wait 2 minutes after painting your nails with your chosen Patent Shine 10X Nail Lacquer hue. After 2 minutes, dispense 1-2 drops in the center of your nail ensuring that it fully coats the nail. Wait 2-5 minutes for P.D. Quick Dry Conditioning Drops to dry your nail lacquer before rubbing any remaining oil onto the cuticles for added moisture. No need to rinse!
What to Pair with P.D. Quick Dry
To continue your nail care journey after applying P.D. Quick Dry Conditioning Drops, we recommend alternating with Quick Slip Cuticle Oil with Coconut Oil! Apply P.D. Quick Dry Conditioning Drops throughout the week to help nail lacquer last longer with less chipping and alternate with Quick Slip to help replenish and strengthen the look of cuticles for the ultimate nail care duo.
See for Yourself!
Our P.D. Quick Dry Conditioning Drops are a bestseller for a reason! Check out some of our favourite reviews to share the love of these nail-loving drops:
Quick to Dry!
“I was shocked at how quickly my nails dried after just a drop. This is a game-changer and makes doing your own nails so much easier.” –five stars from Steph Navas
You NEED This Product
“This product has literally cut my nail polish drying time in half! I absolutely hate waiting for the polish to dry, so having this added to my nail kit has definitely motivated me to do my own nails more often.” –five stars from mckenzieelise
A Game Changer!
“These Quick Dry Conditioning Drops from butter LONDON are a game changer! I love that it is a droplet instead of a brush and how conditioning they are for my nails and cuticles. I will be taking this travel-friendly dry oil nail serum with me everywhere from now on!” –five stars from goingmanestream
To shop for P.D. Quick Dry Conditioning Drops, or other bestselling nail care and Patent Shine 10X Nail Lacquer, head to butterlondon.com
News
Keep Your Nails Looking Fabulous With These butter LONDON Travel Faves
by Lauren Neely
on Jul 02 2024
When you travel, the last thing you want is to realize you forgot something once you arrive at your destination! Have no fear—this week in the blog we are sharing our must-have travel favourites so your manicure can remain flawless-looking no matter where you are.
In Case of a Broken Nail…
When you are traveling, there is nothing worse than looking at your freshly done manicure and realizing a nail has broken! While this can be heartbreaking, it is an easy fix with our Signature Nail Clippers + Signature Glass Nail File. Our Signature Nail Clippers help trim your nails with ultimate precision with a durable, easy-to-clean stainless steel curved edge for manicure maintenance. Our Signature Glass Nail File pairs perfectly with the nail clippers as it features durable Czech glass with an etched grind surface to help smooth out rough edges and help prevent nail breakage and splitting. Adding both of these nail tools to your travel kit will help ensure that your mani remains prim and proper while you are on the go!
In Case of a Chipped Manicure…
If you notice that you have a chipped nail, don’t worry! When traveling, we always recommend bringing a bottle of your Patent Shine 10X Nail Lacquer to fix any accidental chips on your manicure. Along with a bottle of your nail lacquer, we also recommend throwing a Nail Scrubber 2-in-1 Wipe in your bag to remove any remaining colour from your nails before reapplying. To help avoid any more chipped nails in the future, add a topcoat of our Hardwear Shine UV Topcoat to help lock in your manicure with a salon-worthy glossy finish.
*Pro Tip: Bring a bottle of your favourite Patent Shine 10X Nail Lacquer in a fashion size to help take up less space in your bag!
In Case of Dry Cuticles…
Packing some cuticle care can be a lifesaver if you start noticing dry cuticles getting in the way of your flawless-looking manicure! Quick Slip Cuticle Oil with Coconut Oil indulges your cuticles and helps promote overall nail health wherever you may go. Formulated with conditioning Safflower and Jojoba Oil, Quick Slip is perfect to throw in your travel bag! To take your cuticle care up a level, add QuickFix Moisturizing Cuticle Balm to your travel bag and help prevent dry cuticles by applying this moisturizing cuticle balm at night before you go to bed.
In Case of Dry Hands…
The last product that is a must-have for when you travel is a good hand cream! Extra Whip Hand & Foot Treatment allows you to indulge in self-care anywhere with uber-rich hydration. Formulated with moisture-locking ingredients like Shea and Cocoa Seed Butter, this quick-dry butter LONDON hand and foot treatment helps reduce the appearance of fine lines, wrinkles, and age spots for visibly smoother, firmer-looking hands and feet. The soft pink hue and the luxe, spa-like champagne scent of this hand and foot crème helps create a perfect me-time experience while you travel!
To shop for more Feel Good Beauty products to add to your travel bag, or other manicure and beauty essentials, head to butterlondon.com
News
Get a Radiant Manicure That Lasts This Summer with These butter LONDON Favourites!
by Lauren Neely
on Jun 17 2024
You know the importance of wearing SPF to help protect your skin, especially when spending more time in the sun this summer, but have you ever thought about wearing SPF on your nails? All butter LONDON Patent Shine 10X Nail Lacquer shades feature UV Absorbers to help keep your manicure vibrant and help prevent colour fading. This week in the blog, we are giving you all the tips on how you can help protect your nails from the sun for a longer-lasting manicure!
What Does the Sun Do to Your Nails?
When spending time in the sun, the UVA and UVB rays can cause potential damage to both your skin and your nails if you are not well protected! The sun can cause your nail colour to fade more quickly, causing the colour to be less pigmented on your nails. While it is rare, the sun can also result in skin cancer underneath your nails, making it as important to protect your nails as it is to protect your skin. We recommend the following steps to help keep your nails vibrant and healthy-looking for the perfect summertime manicure looks!
How Should I Prep My Nails Before Spending Time in the Sun?
To help get your nails ready for spending time in the sun, it is important that you properly prep for your salon-worthy manicure. We recommend starting with Nail Foundation Priming Basecoat to help prime and strengthen the look of nails while extending the life of your manicure. This basecoat is formulated with Horsetail Extract and Hydrolyzed Silk to act as a protective layer to help fill in nail ridges, prevent nail stains, and lock polish onto nails for an even application.
Apply Our Good-for-Your Nails Patent Shine 10X Nail Lacquer
Once your nails are prepped with the Nail Foundation Priming Basecoat, it’s time to choose a Patent Shine 10X Nail Lacquer colour! Each of our nail lacquer hues are formulated with nail-loving ingredients and UV Absorbers to help prevent colour fading when spending time in the sun. Whether you want a sunny yellow manicure with Bit of Sunshine Patent Shine 10X Nail Lacquer, or a classic pink manicure with Piece of Cake Patent Shine 10X Nail Lacquer, butter LONDON has endless colours to choose from for your perfect summer mani!
Elongate the Wear Time of your Manicure
To help elongate the wear time of your manicure even further, we recommend topping off your mani with our fan-favourite Hardwear Shine UV Topcoat! This ultra-glossy, high-performance butter LONDON topcoat is formulated with nail pampering UV protection to help lock in nail polish colour and prevent fading for radiant colour that lasts. Finish off your mani with Quick Slip Cuticle Oil with Coconut Oil to help promote overall nail help and replenish and strengthen the look of cuticles for immediate and lasting hydration for the ultimate summertime manicure.
To shop for more nail-loving essentials to elevate your at-home manicure, or other bestselling beauty and nail care products, head to butterlondon.com
News
Upgrade Your butter LONDON Manicure this Summer with these Brilliant Summer Nail Trends!
by Lauren Neely
on Jun 03 2024
With the summer season upon us, it’s time to switch up your manicure! With so many nail trends to choose from, the possibilities for your next at-home mani are endless. This week in the blog, we are sharing the hautest manicure trends for summer to recreate with your favourite butter LONDON Patent Shine 10X Nail Lacquer.
Shimmering Lip Gloss Nails
The first manicure trend that we recommend trying out this summer is shimmering lip gloss nails! This trend consists of a neutral crème colour, such as Steady On! Patent Shine 10X Nail Lacquer, with an iridescent top coat, such as Sassy Lassie Patent Shine 10X Nail Lacquer for a lip gloss effect. This trend is perfect for summertime as it is a chic neutral with a fun shimmering top coat for the ultimate sparkling summer mani.
A Pop of Popsicle Hues
The next trend we have been obsessing over for summer is fun popsicle-coloured nails! This trend can easily be recreated with bold butter LONDON colours, such as Her Majesty’s Red Patent Shine 10X Nail Lacquer for a pop of cherry red nails, Brolly Patent Shine 10X Nail Lacquer for a blueberry blue, or Pop Orange Patent Shine 10X Nail Lacquer for a sweet orange tangerine manicure. Top off your sweet treat mani with a glossy coat of Hardwear Shine UV Topcoat to help lock in your colour and with a brilliant high shine finish.
All the Pastels!
For a soft, feminine summertime manicure, we recommend pastels! A cool-toned pastel is perfect for an effortlessly chic manicure that can be worn all summer long. This trend can be recreated with Candy Floss Patent Shine 10X Nail Lacquer for soft powder blue nails, Bit of Sunshine Patent Shine 10X Nail Lacquer for a pastel yellow, or Sweetiekins Patent Shine 10X Nail Lacquer for a girly shimmering pastel pink.
Clean Girl Mani
The naked manicure has been all the rage on social media, this trendy look will continue to be popular throughout summer! The clean girl manicure consists of clean-looking cuticles and smooth, healthy-looking nails. To recreate this trend this summer, we recommend starting with Melt Away Cuticle Exfoliator and our Signature Glass Cuticle Cuticle Pusher to help gently remove dry, overgrown cuticles. Next, file nails with our Signature Glass Nail File to help shape your nails before applying one coat of award-winning Horse Power Nail Rescue Basecoat for an effortlessly chic clean girl mani!
To shop for more butter LONDON Patent Shine 10X Nail Lacquer and nail treatment products to help recreate your next summertime manicure, or other bestselling nail and beauty products, head to butterlondon.com
News
Feeling Lucky? Try These St. Patrick's Day-Inspired At-Home Manicures!
by Sigrun Hjartardottir
on Mar 14 2024
If you have been planning your outfit to wear this weekend for St. Patrick’s Day, we have the perfect accessory! A green manicure is a fun way to add a pop of green to any outfit. This week in the blog, we are sharing our favourite green Patent Shine 10X Nail Lacquer colours to try out!
Garden Party Green
The first colour that we love for St. Patrick’s Day is Garden Party! This Patent Shine 10X Nail Lacquer shade feels like a breath of fresh air as the blissful soft green is perfect for Spring. Part of the Spring 2023 On Holiday Shade Extension, Garden Party is part of the cottage-core inspired collection as this energetic green celebrates nature and is inspired by simple, rural English life.
Good Green Vibes
The next shade of green we love for St. Patrick’s Day is Good Vibes! This Patent Shine 10X Nail Lacquer is slightly less pastel than Garden Party for a soft sage crème mani. Perfect for Spring, this seafoam-toned green is the perfect blend of delicate yet playful for a lucky St. Patrick’s Day manicure.
Jelly Preserves Nail Strengthening Treatment in Shade Bramley Apple
If you want a St. Patrick’s Day manicure with the addition of nail strengthening benefits, Jelly Preserves Nail Strengthening Treatment in shade Bramley Apple is a perfect choice! This teal Jelly Preserve nail treatment is formulated with nail-loving ingredients such as Vitamin E, Tea Tree Oil, Hydrolyzed Keratin, and Bamboo Extract to help strengthen and rejuvenate the look of dry, brittle nails while adding a playful pop of sheer jelly colour.
Bang On! Patent Shine 10X Nail Lacquer
If you want to wear green for St. Patrick’s Day but want something different than a traditional green mani, try Bang On! This Patent Shine 10X Nail Lacquer is a deep teal that adds a posh and polished look to any St. Patrick’s Day outfit.
To shop for more Patent Shine 10X Nail Lacquer shades, or other bestselling beauty and nail care, head to butterlondon.com
News
Fall in Love with These Lovestruck Valentine’s Day Nail Ideas!
by Sigrun Hjartardottir
on Feb 06 2024
Valentine’s Day is right around the corner, and regardless of whether you’re spending this love-filled holiday with a romantic partner or having a Galentine’s Day celebration, a pink and red mani is a must! This week in the blog, we are sharing our favourite Valentine’s Day manicure ideas for you to try out for this loveable holiday.
I’m Blushing
The first lovestruck colour to try out this February is Piece of Cake Patent Shine 10X Nail Lacquer! This soft dusty pink is perfect for a sweet and delicate manicure. We love using this colour on its own along with Hardwear Shine UV Topcoat for an ultra-glossy mani that is perfect to bring the playful party to any Valentine's or Galentine’s Day plans!
Heart of Gold
What better nail colour to wear when celebrating and drinking champagne on this love filled holiday than Champagne Princess? This Patent Shine 10X Nail Lacquer gives nails a regal pearlescent champagne hue with a shimmer that is fit for a queen. This pearly shade perfectly embodies glamour and simplicity with its chic colour and brilliant high shine and will be perfect for any bubbly Valentine’s Day plans!
Red Hot
We couldn’t possibly have Valentine’s Day inspired manicures without including a fiery red! Come to Bed Red is a classic Patent Shine 10X Nail Lacquer Shade that will have you falling in love with your manicure. This timeless rich true red gives you a chic polished look that’s perfect for this day of love! To elevate this red mani even further, try using Come to Bed Red for a French manicure by only applying it on the tips of nails with our Signature Nail Art Tools 3-piece nail design brush set!
Cupid’s Arrow
Get struck by Cupid’s arrow with this fuchsia pink crème! Flusher Blusher Patent Shine 10X Nail Lacquer is a pink bright enough to make you blush and is perfect for a flirty pink manicure. You can also use this love-note worthy hue for fun nail art designs, such as little hearts on your mani! To draw a heart on your nails, use the Stippling Brush from the Signature Nail Art Tools to draw two diagonal lines in a “V” shape. Next, add some more polish to the top of the ”V” to create a heart-like effect and admire your lovely nail art!
Love is in the Air
If you are looking for a light and airy Valentine’s Day manicure that gives a whimsical look, Bespoke Lace Patent Shine 10X Nail Lacquer is for you! This sophisticated sheer white overcoat leaves behind a flower-like design on your nails that is perfect for the season of love! You can use Bespoke Lace on its own, or use it as an overcoat on other Patent Shine 10X Nail Lacquer shades such as Fruit Machine Patent Shine 10X Nail Lacquer or Coming up Roses Patent Shine 10X Nail Lacquer for a pretty-in-pink floral mani!
To shop for more Patent Shine 10X Nail Lacquer shades to wear this Valentine’s Day, or other must-have nail treatments, head to butterlondon.com
News
How to Help Extend the Life of Your Manicures
by Sigrun Hjartardottir
on Nov 06 2023
Extending the life of our manicure is something that we all strive to do, especially when we do our nails at home! Using a nail primer or a base coat is a step that shouldn’t be skipped as they can help improve the look of nails and help prevent nail lacquer from chipping. This week in the blog, we are going through our favourite nail primer, base coat, and nail treatment products so you can help extend the life of your mani!
Horse Power Nail Rescue Basecoat
The first base coat we recommend is our bestselling Horse Power! This award-winning Nail Rescue Basecoat helps transform, restore, and rescue damaged nails. Formulated with Horsetail Extract, Biotin, Vitamin B, and Calcium, Horse Power helps protect both healthy and brittle nails against future damage as it helps prevent nail breakage.
Nail Foundation Priming Basecoat
Up next on our list of nail primer products is our Nail Foundation Priming Basecoat! This fast-drying basecoat helps prep and prime nails with a protective layer to help fill in nail ridges, prevent nail stains, and help extend the wear time of nail lacquer. Formulated with Horsetail Extract and Hydrolyzed Silk, this nail-loving Priming Basecoat helps strengthen the look of nails while supporting healthy nail growth for nails!
Sheer Wisdom Nail Tinted Moisturizer
If you are looking for a nail primer to help dry, brittle nails, we recommend Sheer Wisdom! This Nail Tinted Moisturizer helps revive, strengthen and prevent breakage as it coats nails with a barely-there neutral tint. Formulated with Revolutionary Micro Smart Active Technology, Sheer Wisdom helps lock in moisture and deliver a healthy dose of hydration to help repair the look of nails over time. Available in five natural-looking shades, you can find the colour that best matches your skin tone to wear on its own or under a Patent Shine 10X Nail Lacquer for a nail-loving mani.
Mellow The Yellow Nail Brightening Treatment
Last but not least on our list of nail primer and base coat products, we have Mellow The Yellow! This Nail Brightening Treatment helps instantly brighten the look of yellowing nails as it combines the power of Vitamin E and Lemon Fruit Extract to help exfoliate dry, damaged nails. The skin-conditioning formula helps improve the look of yellowing nails, leaving them smoother and brighter looking. Add a basecoat of Mellow The Yellow to any manicure to help repair damage from a harsh nail formula or practice.
**Pro Tip: We love adding a coat of Mellow The Yellow as a top coat on any Patent Shine 10X Nail Lacquer to help give nails a shimmery glazed donut look!
To shop the bestselling nail primer and base coat products mentioned in this week’s blog, or other fan-favourite Patent Shine 10X Nail Lacquer hues, head to butterlondon.com
News
The Sheer Neutral Nails You *Need* for Fall
by Sigrun Hjartardottir
on Aug 18 2023
As much as we love fun and flirty nails with cool pastels and bright colours, sometimes we want to go back to the basics with a sheer, classy manicure. Our Sheer Wisdom Nail Tinted Moisturizer is perfect for when you want an elegant-looking manicure with nail-loving benefits! This week in the blog, we are going through what makes Sheer Wisdom so special and discuss one fan-favorite shade that has made a highly-anticipated comeback.
What is Sheer Wisdom Nail Tinted Moisturizer?
Who said tinted moisturizers are just for your skin? Sheer Wisdom is our fan-favourite Nail Tinted Moisturizer that helps hydrate your nails to revive, strengthen and prevent breakage with effortless, sheer coverage. Formulated with a blend of nail-loving ingredients, this hybrid nail treatment is infused with Vitamin E, Tea Tree Oil, and Keratin to help restore dry, brittle nails as it locks in moisture for stronger nails over time.
Introducing Our Newest Addition to the Sheer Wisdom Shade Range…
While Sheer Wisdom was previously offered in four luxe neutral shades, we have recently brought back a fan favourite colour with shade Fair! This light neutral shade is perfect for lighter skin tones as the sheer vanilla colour helps even the look of nails for a barely-there classic mani with nail-loving benefits!
What Other Shades are Sheer Wisdom Available in?
Sheer Wisdom is available in five different sheer colours so you can choose a colour that best matches your skin tone for the perfect “your nails but better” manicure. The five shades and undertones are listed below:
Fair: Sheer porcelain with cool tones
Light: Sheer vanilla with golden tones
Medium: Sheer latte with warm tones
Tan: Sheer caramel with neutral tones
Deep: Sheer chocolate with neutral tones
What Makes Sheer Wisdom so Special?
While we think that Sheer Wisdom is perfect for a sheer-neutral manicure with nail-loving benefits, don’t just take our word for it! Check out our five star reviews to see why our customers are obsessed with the Nail Tinted Moisturizer.
Love, Love, Love!“I bought Sheer Wisdom in hopes it would get my nails in better shape and it has! I have been wearing it for a few months along with the Hardwear Shine UV Topcoat and the P.D. Quick Dry Conditioning Drops. My nails are so much stronger and healthier. They rarely break anymore. I love these products and they last a long time too!” –Verified 5-star review from KelJohn
An Everyday Hero!“When I first heard of Sheer Wisdom, I literally freaked as the concept is so genius. The fact that in one easy swipe, I can have really pretty polished-looking nails but it's actually a treatment is so great. This is my day-to-day to go. It's perfect for a professional woman that wants just a touch of color on the nail but also for those, like me, that struggle with dry, brittle nails.” –Verified 5-star review from anonymous
MY ABSOLUTE FAV“I am so grateful butter LONDON came out with this GENIUS product. I am too busy for a manicure appointment and I can't be bothered constantly re-doing tacky, cracked nail polish. This is the only solution for me and it's perfect! It goes on super easy and is very natural but has a high glossy finish and most importantly... a very subtle wear-down.” –Verified 5-star review from anonymous
To shop Sheer Wisdom Nail Tinted Moisturizer so you can have the ultimate nail-loving neutral mani for fall, or other bestselling nail treatments and Patent Shine 10X Nail Lacquers, head to butterlondon.com
News
Our Favourite Nail Lacquer Cocktails
by Sigrun Hjartardottir
on Aug 15 2023
With endless choices of different nail lacquer colours, it can be difficult to choose just one. However, choosing a colour based on your favourite cocktail can make it more fun! This week in the blog, we put together four cocktail-inspired nail looks for your next cheeky mani/pedi.
One Espresso Martini, Please!
Our new indulgent Boozy Chocolate Patent Shine 10X Nail Lacquer is the *perfect* colour to give yourself an espresso martini-inspired manicure! This brown earthy tone nail lacquer is inspired by your favourite decadent chocolate treats, making this the perfect choice for your next boozy mani.
Start with one coat of Horse Power Nail Rescue Basecoat, allowing it to dry before applying two coats of Boozy Chocolate. Once Boozy Chocolate has dried, top it off with a coat of Hardwear Shine UV Top Coat for a glossy, long-lasting mani.
When Life Gives You Limes, Make Margaritas!
Up next for our drink-inspired manicures, we have a classic margarita with salt on the rim with Garden Party Patent Shine 10X Nail Lacquer and Bespoke Lace Patent Shine 10X Nail Lacquer! Garden Party is an energetic green with a hint of lime, while Bespoke Lace is a sheer white overcoat that leaves behind a delicate design on the nail. These colours are the perfect combo for a margarita-inspired mani.
Start with one coat of Horse Power Nail Rescue Basecoat, allowing it to dry before applying two coats of Garden Party. Once Garden Party has dried, add one coat of Bespoke Lace over Garden Party. Top it off with a coat of Hardwear Shine UV Top Coat for a brilliant high shine.
It’s Aperol Spritz O’clock
An Aperol Spritz is a refreshing cocktail that’s not too heavy, just like our Orange Marmalade Jelly Preserve Strengthening Treatment! This sheer orange nail lacquer has a nail-loving formula as it gives the effect of a delicious sheer jelly look while working hard to rejuvenate the look of nails.
Start with one coat of Horse Power Nail Rescue Basecoat, allowing it to dry before applying two coats of Orange Marmalade. Once the Jelly Preserve has dried, apply a coat of Hardwear Shine UV Top Coat for an ultra-glossy finish.
A Classic It-Girl Cosmo
Last up on our list of cocktail-inspired manicures is a classic cosmopolitan! This fruity pink drink is a similar vibrant colour to our fan-favourite Flusher Blusher Patent Shine 10X Nail Lacquer. This fuchsia pink nail lacquer is bright enough to make you blush, making it the perfect cosmo pink.
Start with one coat of Horse Power Nail Rescue Basecoat, allowing it to dry before applying two coats of Flusher Blusher. Once the cheeky pink nail lacquer has dried, apply a coat of Hardwear Shine UV Top Coat for a salon-worthy manicure.
To shop more Patent Shine 10X Nail Lacquer for your cocktail-inspired manicure, or any other bestselling nail treatments or body care, head to butterlondon.com
News
Chic Nail Ideas to Try Out This Wedding Season
by Sigrun Hjartardottir
on May 30 2023
As May is coming to an end, we are in the full swing of wedding season! Weddings, whether you are the bride or a guest, take a lot of time to get ready for. Planning your hair, dress, and makeup can be a daunting task, which is why we want to help you out with your manicure! We have gathered some of our favourite Patent Shine 10X Nail Lacquers to wear to all of the weddings this season for brides, guests, and grooms.
For the Bride
Choosing your nails for your big day is not something to be taken lightly! Your nails will be in all of your photos featuring your rings, so it is important to make sure your nails are something you love! Here are some of our favourite nail ideas for all of our lovely brides to be.
Mums The Word Patent Shine 10X Nail Lacquer: If you want to keep things timeless, a classic rosy nude is the way to go! Mums the Word is perfect for all of your bridal needs as this effortlessly classy colour is perfect for your special day!
Bespoke Lace Patent Shine 10X Nail Lacquer: For the bride that wants something neutral yet fun, we recommend trying Bespoke Lace! This sophisticated sheer overcoat leaves behind a delicate flower-like design that is perfect for your wedding day.
Champagne Princess Patent Shine 10X Nail Lacquer: Add some shimmer on your wedding day with Champagne Princess! This pearlescent champagne colour is perfect for a celebratory day if you want something neutral with a hint of glimmer.
For the Guest
Choosing your nails as a wedding guest is definitely a balance. You do not want to wear a colour that will attract any extra attention, but that doesn’t mean your manicure has to be boring! We recommend trying any of the following colours or designs for the perfect wedding guest mani.
Candy Floss Patent Shine 10X Nail Lacquer: This powdery blue crème is a great colour to wear to your next wedding! It is a fun pastel that still gives a pop of colour without being too bright or bold.
Sandy Bum Patent Shine 10X Nail Lacquer: You can’t go wrong with a classic soft pink manicure! This ultra-flattering milky pink crème gives your nails a hint of colour that is perfect for a wedding. To take this classy mani up a notch, add a top coat of Bespoke Lace Patent Shine 10X Nail Lacquer over Sandy Bum to add a delicate, flower-like design.
Good Vibes Patent Shine 10X Nail Lacquer: To incorporate some nail art into your wedding guest mani, try a colourful French tip! This nail trend is perfect for weddings as it adds some colour to your manicure without being too over the top. We love this look with Good Vibes, but any pastel nail colour will do!
For the Groom
We can’t forget about the groom! Ensuring that the groom has nails that are clean and trimmed is essential to his wedding day attire. We recommend using the following nail tools to ensure that your husband-to-be has tidy nails on the big day!
Signature Nail Clippers: Trim nails with ultimate precision and help keep hands and feet tidy with our Signature Nail Clippers! These Premium Stainless Steel Tool nail clippers feature a durable, easy to clean stainless steel curved edge for easy manicures and maintenance.
Signature Glass Nail File: File nails with the gentle grit of our premium handmade Signature Glass Nail File that helps smooth out rough edges and helps prevent breakage and splitting.
Signature Glass Cuticle Pusher: Make sure your grooms nails are clean and healthy-looking with our Signature Glass Nail File! The pointed tip of this 2-in-1 Cuticle Perfector is perfectly designed for cleaning the underside of your nails and the beveled end is ideal for pushing cuticles back
To shop more cheeky Patent Shine 10X Nail Lacquer colours for wedding season, or other bestselling nail tools, head to butterlondon.com
News
The Hottest Nail Shades of the Summer!
by Sigrun Hjartardottir
on May 22 2023
It is officially warm weather season, which means it’s time to add some colour into our manicures! It is time to put away the moody maroons and dark navy nail lacquers and trade them out with bright pastels and fun colours! With bright and sunny days ahead, we have put together some of our favourite nail lacquers and designs to try out this summer.
Pop of Pink
Sandy Bum Patent Shine 10X Nail Lacquer: You can’t go wrong with a classic pink manicure! We love the ultra-flattering milky pink hue of this subtly posh nail lacquer that allows you to delight in the finer parts of life with a hint of colour. To take this rosy manicure up a notch, try applying Bespoke Lace Patent Shine 10X Nail Lacquer over top of Sandy Bum for a delicate, flower-like design.
Green Details
Garden Party Patent Shine 10x Nail Lacquer: Take a breath of fresh air this summer with this energetic green crème! We love this bright nail lacquer for all of our cheeky summer plans as the vibrant green colour knows how to make a statement. To elevate this fun manicure, try using our Signature Nail Art Tools to create a French tip on a your nails! This can be done by using the Stippling Brush to draw a thin line on the tips of nails and using the Clean Up Brush to remove any polish that got ‘outside the lines.’
Lavender Florals
English Lavender Patent Shine 10x Nail Lacquer: Look polished and posh all summer long with this lovely lavender crème! This delicate soft purple is perfect for any occasion as the bright yet delicate nail lacquer adds the perfect pop of colour. To make this manicure perfect for summer, try adding a flower-like design with our Signature Nail Art Tools! Using the Dotter Tool and Cotton Buds Patent Shine 10X Nail Lacquer, gently draw flower petals on each nail by placing a small, oval-sized dot in a circle on the nails, with approximately 5-6 dots per circle to create a flower-like look. Once Cotton Buds has dried, apply one dot of Bit of Sunshine Patent Shine 10X Nail Lacquer in the center of each flower with the same Dotter Tool.
A Shimmering Yellow
Bit Of Sunshine Patent Shine 10x Nail Lacquer: Enjoy the blissfulness of a fresh manicure with this easy-going yellow crème nail lacquer. Inspired by the bursts of optimism that can be felt with warmer weather, this fun and bright nail lacquer is sure to lift any spirits this summer. To add a hint of shimmer to this bright manicure, try adding 1-2 coats of Mellow The Yellow Nail Brightening Treatment on top of Bit of Sunshine to give an opalescent, glazed donut look.
To shop more Patent Shine 10X Nail Lacquers to wear this summer, or other nail treatments and tools, head to butterlondon.com
News
Are You Ready for Sandal Season?
by Grace Allen
on Apr 06 2023
Warmer weather is right around the corner, which means it’s time to put away the fuzzy socks and cozy slippers and bring out the sandals! If the thought of having your feet on display soon has you shaking in your boots (pun intended), have no fear! This week in the blog, we are going to be going through the ultimate at-home pedicure routine to ensure that your feet are ready to see the sun this season.
First Things First: Exfoliate
If your feet are looking a bit dry or if you have a few unsightly calluses, try So Buff Hand and Foot Polish with Glycolic Acid! This dual-action, fast-acting hand, foot and body scrub combines the power of 7% Glycolic Acid with eco-friendly Apricot Seed Powder, Sunflower and antioxidant-rich Green Tea Leaf Extract to physically exfoliate away bumps associated with KP, strawberry skin, roughness and dead skin to reveal healthier-looking skin that feels exceptionally smooth.
Extra Whip, Please!
Once skin is exfoliated and smoothed, it’s time to hydrate with Extra Whip and Foot Treatment! Formulated with moisture-locking ingredients like Shea Butter and Cocoa Seed Butter, Niacinamide and Caffeine, this quick-dry treatment helps reduce the appearance of lines, wrinkles, and age spots for visibly smoother-looking feet. The soft pink hue and luxe, spa-like champagne scent of this hand and foot crème helps create a sense of a perfect me-time experience for your baby-soft soles.
Tackle Those Cuticles
We are constantly looking at the cuticles on our hands, but what about the cuticles on our toes?! Melt Away Cuticle Exfoliator gently removes dry, overgrown cuticles with no cutting required! This Cuticle Exfoliator goes on easily and is formulated with plant-based conditioning ingredients that help soften and gently exfoliate cuticles with each use. We recommend pairing Melt Away with our Signature Glass Cuticle Pusher to help clean your cuticles for better-looking toes just in time for sandal season.
In Need of Some Horse Power?
Get your toenails ready with our award-winning, high-quality Horse Power Nail Rescue Basecoat. This powerful, good-for-nails basecoat is infused with Horsetail Extract, Biotin, along with fortifying Vitamin B and Calcium to help transform, restore and rescue damaged, weak nails. The strengthening & restoring basecoat protects both healthy and brittle nails against future damage and prevent nail breakage.
Time for Some Colour!
Moving on to the star of a pedicure, the nail lacquer! In honour of spring, we recommend using a colour from our On Holiday Spring 2023 Extension Line, such as Garden Party Patent Shine 10X Nail Lacquer! This new energetic green crème nail lacquer is inspired by simple, rural English life and can remind you to take a fresh of breath air when you look at your perfect pedi.
Seal the Deal
Last but not least, lock in your at-home pedicure with one coat of our bestselling Hardwear Shine UV Topcoat to extend the life of your pedi. This ultra-glossy, high performance top coat is formulated with nail-pampering UV protection to lock in nail polish colour and prevent fading. The good-for-you formula is quick-drying and chip-resistant and leaves a smudge-free, luxury finish.
To shop more bestselling nail tools and lacquer for your at-home manicures and pedicures, head to butterlondon.com
News
by Grace Allen
on Jan 12 2023
We all need a break sometimes—and so do our nails! Giving your nails some time off from being coated in layers of nail lacquer allows them to regain their strength and have time to breathe. However, being bare doesn’t have to be boring! We have several different nail treatments in different tints and benefits that we challenge you to try in the new year.
Mellow the Yellow
If you find yourself looking down and seeing yellow fingernails, Mellow The Yellow Nail Brightening Treatment may be the solution to your problems! Its skin conditioning formula helps to improve the appearance of yellowing nails, leaving them brighter, smoother and looking renewed. With ingredients like Lemon Fruit Extract and Vitamin E, Mellow the Yellow will help brighten the look of yellowing nails and treat the root of the problem while adding a pearly pop of opalescent colour.
Strawberry Rhubarb Jelly Preserve Strengthening Treatment
Give dry, brittle nails a break from polish and give your manicure the skin-loving, skincare benefits of this tinted Jelly Preserve Sheer Strengthening Nail Treatment, available in four different colours! This 2-in-1 translucent nail treatment helps revive and rejuvenate the look of nails while helping to repair damage from harsh nail formulas and practices while adding a fun tint of colour.
Sheer Wisdom Tinted Nail Moisturizer
Help put your nails back on the right track with our Sheer Wisdom Tinted Moisturizers, available in six different shades! The skin-pampering formula in Sheer Wisdom helps to revive, strengthen, and prevent breakage as it coats nails with a barely there tint. This hybrid nail treatment is formulated with Revolutionary Micro Smart Active Technology, which delivers a controlled release of skin care ingredients to lock in moisture and deliver a healthy dose of hydration which helps repair the look of nails over time!
Horse Power Nail Rescue Base Coat
If your nails are in need of some serious TLC, Horse Power Nail Rescue Base Coat is for you! This powerful, good-for-nails basecoat is infused with Horsetail Extract, Biotin and Calcium to help transform, restore and rescue damaged, weak nails. The strengthening and restoring base coat helps protect both healthy and brittle nails against future damage and prevent nail breakage so your nails can be restored and healthier-looking with each use.
If you step up to the challenge of daring to go bare, be sure to tag us @butterlondon so we can check out your looks! To shop more nail treatments and other bestselling 10-Free nail lacquer, head to butterlondon.com
News
Festive Nail Colours We Will Be Wearing for The Holidays This Year
by Grace Allen
on Nov 29 2022
The holidays are upon us, which means we need to start planning our festive party looks and outfits! We love using nail lacquer as an accessory, so we have rounded up five must-have nail colours to help keep your nails trendy and festive this holiday season.
Champagne Princess Patent Shine 10X Nail Lacquer
We love taking a classic nude manicure up a notch by adding some shimmer! Champagne Princess is a perfect holiday nail lacquer shade as it adds a hint of sparkle to a classic nude. This pearlescent Champagne hue adds extra elegance to your manicure, making it a perfect accessory for your attire this season. We’re obsessed with this twist on a French manicure with Champagne Fizz by @minimalistmanicure on Instagram!
Knees Up Patent Shine 10X Nail Lacquer
We couldn’t possibly talk about holiday nail colours without mentioning a classic red! While red is a given when thinking about festive nails, we love that Knees Up is has a unique red shimmer to add some extra glitz and glam to your manicure. A shimmery red nail is the perfect accessory for your holiday parties and celebrations and will help keep you looking… and hopefully feeling… joyful this season. We love this plaid manicure with Knees Up as a base colour to try out this season!
Royal Emerald Patent Shine 10X Nail Lacquer
While emerald green has definitely been a trendy colour for manicures this year, we had to include this classic colour in our holiday colour round up! A deep green is a perfect choice as it is just as classic as red, but a bit less traditional. This moody green nail polish shade is a great choice if you are looking for a festive manicure, but still want to do something less conventional. We love this green swirl mani by @bycheznails using Royal Emerald!
Steady On! Patent Shine 10X Nail Lacquer
If you are not one to have red or green nails for this time of year, have no fear. You can never go wrong with a classic nude hue which looks good for any occasion! We love wearing a simple nude colour on the nails for the holidays as it is a colour that stays on trend year-round and can be used as a great base for any nail art. This simple manicure adds a pop of color with Steady On! as the base and was featured as a #ManiMonday over on our Instagram.
Afters Patent Shine 10X Nail Lacquer
For a deep, mysterious colour, we have been loving a dark burgundy. You can’t go wrong with a moody manicure when the weather cools down, and Afters is the perfect colour to achieve a classic maroon mani. Whether you choose to add nail art on top or keep it simple like one of our Butter Babes featured on Instagram, this stylish colour is sure to be a hit this season.
To check out more nail lacquer that is perfect for the holidays, head over to butterlondon.com to check out all our Patent Shine 10X Nail Lacquer Shades. And don’t forget to tag us @butterlondon on Instagram for a chance to be featured!
